Be Your Own Brand: A Breakthrough Formula for Standing Out from the Crowd
Speak, Karl; McNally, David; Speak, Karl D
Language: English
Published by Berrett-Koehler Publishers, 2002
- Hardcover
- Used
Seller: Reliant Bookstore, El Dorado, KS, U.S.A.Reliant Bookstore
AbeBooks seller since June 30, 2021
Condition: Used - Good
US$ 4.90
Quantity: 1 available
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This book is in good condition with very minimal damage. Pages may have minimal notes or highlighting. Cover image on the book may vary from photo. Ships out quickly in a secure plastic mailer.
Seller Inventory # RDV.1576751414.G
- Title
- Be Your Own Brand: A Breakthrough Formula for Standing Out from the Crowd
- Author
- Speak, Karl; McNally, David; Speak, Karl D
- Publisher
- Berrett-Koehler Publishers
- Publication year
- 2002
- Condition
- good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1576751414
- ISBN 13
- 9781576751411
McNally and Speak take you through the process of identifying the key components of your brand, conveying that brand to the world, checking how closely your brand aligns with important relationships in your life—particularly the one with your employer—and assessing your progress along the way. This thoroughly revised and updated edition features new material on how to use social media to build a powerful personal brand and case studies of individuals whose personal brands have changed the world.
"Synopsis" may belong to another edition of this title.
About the Author
Karl D. Speak is president of Beyond Marketing Thought, a global brand management consulting firm. In addition to his many consulting assignments, his Executive Branding Workshops™, seminars, and keynotes help take the mystique out of brand management issues for audiences representing every size, scale, and type of business. He writes regularly for magazines ranging from Design Management Journal to the Journal of Health Care Marketing. He has taught in MBA programs from the University of Minnesota to London’s renowned University of Westminster. His client list includes industry leaders like Target Corporation, Wall Street Journal, Stanley Tool Works, Skandia, Pillsbury, FedEx, US Bancorp Piper Jaffray, Sony, American Express, Cargill, Sara Lee, 3M, Honeywell.
"About the title" may belong to another edition of this title.
Reliant Bookstore
El Dorado, KS, U.S.A.
AbeBooks seller since June 30, 2021
Shipping rates within U.S.A.
| Item | 5 to 14 business days | 2 to 5 business days |
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| First item | US$ 0.00 | US$ 10.99 |
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Reliant Bookstore is a brick and mortar and also online bookstore located in Kansas. We pride ourselves in quality customer service and hope you find all of our listings up to your expectations!
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Reliant Distribution Group, LLC
114 N. Vine St.
El Dorado, KS U.S.A. 67042
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