The book is the third in a series of books covering the best practices of product development and is a follow up to the successful PDMA ToolBook1 published in 2002, and PDMA ToolBook2 published in 2004. Editor(s): Griffin, Abbie; Somermeyer, Stephen. Series: Product Development and Management Toolbooks. Num Pages: 544 pages. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 242 x 158 x 27. Weight in Grams: 912. . 2007. 1st Edition. Hardcover. . . . . Books ship from the US and Ireland.

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Bibliographic Details

Title: The PDMA ToolBook 3 for New Product Development
Publisher: John Wiley and Sons Ltd
Publication Date: 2007
Language: English
ISBN 10: 0470089237
ISBN 13: 9780470089231
Binding: Hardcover
Condition: New

About this title

Synopsis

The book is the third volume covering the best practices of product development and is a follow up to the successful PDMA ToolBook1 published in 2002, and PDMA ToolBook2 published in 2004. The ToolBooks cover a number of critical aspects of product development from the creation of the concept through development and design, to the final production, marketing and service. The contributors are members of the PDMA and in many cases hold key positions in firms such as PRTM, LexisNexis, Nano-Tex, Inc, Innovation Focus and others. The ToolBooks are intended to be guides to the experienced product development professional on the various elements of successful product development and management.

About the Author

Abbie Griffin is Professor of Business Administration at the University of Illinois at Urbana-Champaign.

Stephen M. Somermeyer is a Relationship Manager at YourEncore in Indianapolis, Indiana.

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