PRODUCTION PLANNING AND CONTROL ASPECTS AND CONTRIBUTIONS: CASE STUDY OF THE COMPANY X WINE PRODUCER IN THE MUNICIPALITY OF SANTA TERESINHA - BA

In the current scenario, totally globalized of extremely fierce competition and increasingly demanding customers, the planning and control inserted for the development of production itself exercise great relevance so that companies can link the various sectors of the organization through the use of technology, in order to achieve the organizational interests that is to produce more, at lower cost, but with quality to satisfy their customers and consequently the consumer market. The well elaborated and controlled planning develops techniques to correct possible failures, aiming at reducing costs with rework and mainly gaining more and more market share through the supply of quality products and full customer satisfaction.