Soi (Paperback)

Like all Icenhower training books, SOI : Building A Real Estate Agent's Sphere of Influence training manual is for those real estate agents wanting to move from a mere real estate practice to a systematized real estate business with the control and mastery of your results. You are not an ‘average agent’, so you need to employ the tried and tested ways of the nation’s Top Producers for always having an abundance of prospective buyers and sellers lined up – people who know who you are by name and ‘brand’, who come to you first to list their property or to show them their next new one. Regardless of your specialty, location or client base, we’ll show you how to systematize your approach to SOI : Building A Real Estate Agent's Sphere of Influence and employ the tried and tested way of taking back control – or grabbing it perhaps for the first time – of your ability to generate a predictable number of Closed Transactions month after month. We’ll show you step-by-step how to grow your results year after year, and do it with no gaps in productivity or slumps in transaction activity, as you approach your business’s SOI Referral Database like a master.

Brian Icenhower is the CEO and Founder of Icenhower Coaching & Consulting (ICC), which provides customized & structured coaching & training programs for real estate agents & team leaders, representing many of the top producing agents in North America. ICC also offers broker/owner consulting on agent recruiting, training & retention. ICC now has over 120 coaching clients and a team of talented coaches. This progressive company also produces online courses, podcasts, training materials, speaking events, video modules and real estate training books. Brian Icenhower is also the creator of TheRealEstateTrainer.com, the world's leading production training website for real estate agents with a subscriber base of over 850,000. Brian Icenhower began his career in real estate as a top producing real estate broker in the early 1990s until launching and operating a number of production-focused real estate offices in California and the Midwest United States. His implementation of extensive real estate productivity coaching, training and recruiting programs propelled these companies to be repeatedly recognized as some of the highest producing and fastest growing offices in North America by a number of major industry media sources. Throughout his career, Brian Icenhower has had the privilege of coaching, consulting and training many of the highest producing agents in the country. Mr. Icenhower has also opened various escrow companies, real estate licensing schools, property management and commercial real estate divisions. Brian Icenhower is also an attorney, a former instructor in real estate law at the College of the Sequoias, and a frequently published author. Brian served as the President of the Tulare County Association of REALTORS in 2011, and has served as a California Association of REALTORS State Director, a Missouri Association of REALTORS State Director, and as a National Association of REALTORS Director.