: Este libro explora las lecciones de negocios que se pueden aprender de las organizaciones deportivas m�s exitosas del mundo. Equipos como el Australian Cricket Team, FC Bayern Munich y los All Blacks han mantenido un �xito constante a lo largo de los a�os. El libro analiza c�mo estas organizaciones equilibran y ejecutan elementos clave como la marca, el marketing, el entrenamiento y el desarrollo juvenil para mantenerse en la cima en un mercado global altamente competitivo. EAN: 9780002571364 Tipo: Libros Categor�a: Negocios y Econom�a|Deportes y Recreaci�n T�tulo: Peak Performance: Business Lessons from the World's Top Sports Organizations Autor: Clive Gilson| Mike Pratt| Kevin Roberts| Ed Weymes Editorial: HarperCollins Business Idioma: en P�ginas: 336 Formato: tapa dura.

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Bibliographic Details

Title: Peak Performance: Business Lessons from the World's Top Sports Organizations
Publisher: HarperCollins Business
Publication Date: 2000
Language: English
ISBN 10: 0002571366
ISBN 13: 9780002571364
Binding: Hardcover
Condition: Bueno

About this title

Synopsis

In this text, the world's best sports organizations reveal how their teams keep on winning - and how any business can use their methods to get to the top and stay there.

About the Author

The authors are all affiliated with the Waikato Management School at the University of Waikato in New Zealand. Professor Clive Gilson holds a chair in human resource management and is Editor of the Electronic Journal of Radical Organization Theory. Professor Michael Pratt is dean of the Waikato Management School and a specialist in management accounting, auditing and leadership. Dr Kevin Roberts is the CEO of Saatchi and Saatchi worldwide. He is a board member of the New Zealand Rugby Football Union. Associate Professor Ed Weymes is Director for the Centre of Executive Education at Waikato University.

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