People are STUPID...but you don't have to be one of them

People are STUPID...but you don’t have to be one of them affords “everyday” people the opportunity to learn tools that can help with achieving success within the marketing communications industry. A publicist and “personal touch” strategist, for many years Nikki J. Cook has always been adamant in that “it is never too late to learn something new, while saving your hard earned money too.” The goal of this series is to help people gain more knowledge of the marketing communications industry, and become less STUPID in how they market themselves and products.