The Persuasion Handbook: Developments in Theory and Practice
James P. (Price) Dillard; Michael W. Pfau
Language: English
Published by Sage Publications, Inc, 2002
- Hardcover
- Used
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta
AbeBooks seller since March 24, 2009
Condition: Used - Good
US$ 16.35
Quantity: 1 available
Add to basketItem description from seller
Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
Seller Inventory # G0761920064I3N10
- Title
- The Persuasion Handbook: Developments in Theory and Practice
- Author
- James P. (Price) Dillard; Michael W. Pfau
- Publisher
- Sage Publications, Inc
- Publication year
- 2002
- Condition
- Good
- Dust jacket
- No Jacket
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0761920064
- ISBN 13
- 9780761920069
- Item weight
- 3.85 pounds
"Synopsis" may belong to another edition of this title.
About the Author
Michael Pfau, Professor of Journalism and Mass Communication at the University of Wisconsin-Madison, specializes in persuasion and the mass media. Pfau has published more than 50 monographs and book chapters. He is the past recipient of the Golden Anniversary Monograph Award in recognition of "monographs that have made a significant contribution to the discipline." He has also co-authored four books.
James Price Dillard is Liberal Arts Research Professor in Communication Arts & Sciences at The Pennsylvania State University. His research emphasizes theory and empirical analysis of the role of emotion in persuasion. He has received the John E. Hunter Award for Meta-Analysis and is a Fellow in the International Communication Association. His previous books include Seeking Compliance: The Production of Interpersonal Influence Messages and (with Michael Pfau) The Persuasion Handbook: Developments in Theory and Practice, 1st edition.
"About the title" may belong to another edition of this title.
ThriftBooks-Atlanta
AUSTELL, GA, U.S.A.
AbeBooks seller since March 24, 2009
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