Persuasive Writing: How To Make Words Work For You (Creative Business Solutions)
Souter, Nick
ISBN 10: 1402748361 ISBN 13: 9781402748363
Published by Union Square & Co., 2007
Used
paperback
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HPB Inc., Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
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About this Item
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Synopsis:
The proliferation of modern technology like e-mail and text messaging stresses speed over finesse: we depend on abbreviations and shortcuts while overlooking elegant, clear communication. While that’s handy for an informal note, what happens when we really have to compose a persuasive business letter, produce an effective report, or present an idea creatively? When the quality of our words really matters, Persuasive Writing can help. It features a simple, three-step process for mastering the principles of written business communication. First: define the purpose of the message. Second: organize the necessary information. Third: support your opinions with solid proof. The CD-ROM that comes with the book contains additional tools, tips, and tricks so any business professional can develop an effective personal writing style.
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Bibliographic Details
Title: Persuasive Writing: How To Make Words Work ...
Publisher: Union Square & Co.
Publication Date: 2007
Binding: paperback
Illustrator: Billout, Guy
Condition: Very Good