Petro-Rhetoric in Canada : Narrating Extractivism

Sibo Chen

ISBN 10: 303212963X / ISBN 13: 9783032129635

Published by Springer International Publishing, 2026

About this Item

Druck auf Anfrage Neuware - Printed after ordering - This book draws on recent theoretical advances in energy humanities and environmental communication to examine the evolution of pro-bitumen discourses in Canada since the mid-2010s. It argues that the promotion of Alberta bitumen rests on three discursive pillars: petro-prosperity, petroleum-nationalism, and extractive populism. To explicate the meanings and implications of each pillar, three prominent public campaigns are examined: Enbridge's 'Life Takes Energy' campaign in 2014, the Alberta New Democratic Party (NDP) government's 'Keep Canada Working' campaign in 2018, and the Alberta United Conservative Party (UCP) government s 'Public Inquiry into Anti-Alberta Energy Campaigns' between 2019 and 2021. The book s analysis will offer academics and practitioners insights into the worrisome convergence of extractive rhetoric and right-wing populism, as well as suggestions for effectively communicating the necessity and urgency of a just transition toward decarbonization.

Seller Inventory # 9783032129635

Bibliographic Details

• Title: Petro-Rhetoric in Canada : Narrating Extractivism
• Publisher: Springer International Publishing
• Publication Date: 2026
• Language: English
• ISBN 10: 303212963X
• ISBN 13: 9783032129635
• Binding: Buch
• Condition: Neu
• Dimensions: 216W x 153H x 11D millimeters 216 millimeters width by 153 millimeters height by 11 millimeters depth
• Weight: 261 grams

About this title

Synopsis

This book draws on recent theoretical advances in energy humanities and environmental communication to examine the evolution of pro-bitumen discourses in Canada since the mid-2010s. It argues that the promotion of Alberta bitumen rests on three discursive pillars: petro-prosperity, petroleum-nationalism, and extractive populism. To explicate the meanings and implications of each pillar, three prominent public campaigns are examined: Enbridge's "Life Takes Energy" campaign in 2014, the Alberta New Democratic Party (NDP) government's "Keep Canada Working" campaign in 2018, and the Alberta United Conservative Party (UCP) government’s "Public Inquiry into Anti-Alberta Energy Campaigns" between 2019 and 2021. The book’s analysis will offer academics and practitioners insights into the worrisome convergence of extractive rhetoric and right-wing populism, as well as suggestions for effectively communicating the necessity and urgency of a just transition toward decarbonization.

About the Author

Sibo Chen is an Associate Professor at the School of Professional Communication, Toronto Metropolitan University. His research interests lie in the intersections of environmental communication, risk and crisis communication, transcultural political economy, and critical discourse analysis.