Pink Tsunami: The Hello Kitty kawaii wave that has swept the world

Hello Kitty has been a cultural and marketing phenomenon for over 50 years. There are theme parks, restaurants, cafes and hotels dedicated to her. There are millions worldwide who buy Hello Kitty products, superfans who don’t know when to stop and amass thousands of items bearing Kitty's countenance, and star fans―Lady Gaga and Britney Spears to name but two―who do not think twice about purchasing a $50,000 Hello Kitty necklace.

In Pink Tsunami you will hear about the fans, visit some Hello Kitty theme parks, marvel at the many products―the good and the strange―and, not least, discover Kitty’s designers and marketers and how they contribute to her unwavering popularity.
But all is not glittery for this Queen of Kawaii. She has a dark side that at one extreme even involves murder. Dive inside this book and all will be revealed.

Alan Brender is author of over 20 books and hundreds of magazine and newspaper articles. Among the many celebrities he has interviewed for Starlog are Jane Seymour, Mark Hamill, Gene Roddenberry, Billy Crystal, Wilfred Hyde-White, and David Hasselhoff.

Dr. Alan Brender is an educator and writer with many years' experience. He was Dean of Lakeland University Japan for over 15 years, and has taught Journalism at Temple University and the University Maryland. An inveterate traveler, he has lived and worked in Kenya, Swaziland and Malaysia as well as Japan. He was co-editor of The Encyclopedia of Japan, contributor to the South China Morning Post and, for six years, Japan correspondent for The Chronicle of Higher Education. He was West Coast correspondent in California for Afternoon TV, TV Stars and Starlog, interviewing many Hollywood stars.