This valuable reference opens up the world of on-demand production and publishing through digital technology. Using the complete resources of the Rochester Institute of Technology School of Printing Management and Sciences, this guide offers the most comprehensive collection of information available on this emerging field. With the use of descriptions and evaluations of digital and on-demand printing, the reader is shown what technology can and cannot do, how to operate cost-effectively, and how to determine whether a job is suited for digital output.

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