Portrait of a user network behavior of large data user network behavior analysis and content recommendation application portrait(Chinese Edition)

NIU WEN JIA . LIU JI QIANG DENG ZHU

ISBN 10: 7121280701 / ISBN 13: 9787121280702

About this Item

Paperback. Pub Date: 2016-03-01 Pages: 236 Language: Chinese Publisher: Electronic Industry Press how firmly stick the old customers and attract new users. read the user's preferences and interests emotions. this is the method is crucial for the development of enterprises and even in respect of life and death issue. to solve this problem is the recommended system. This book is divided on the lower three. a total of 13 chapters. papers on engineering knowledge base for users portraits. includi.

Seller Inventory # CZ005316

Bibliographic Details

• Title: Portrait of a user network behavior of large data user network behavior analysis and content recommendation application portrait(Chinese Edition)
• ISBN 10: 7121280701
• ISBN 13: 9787121280702
• Binding: paperback
• Condition: New

About this title

Synopsis

如何能牢牢地黏住老用户、吸引新用户、读懂用户的偏好兴趣和喜怒哀乐，这都是对企业发展至关重要甚至关乎生死存亡的问题，解决这个问题的方法就是推荐系统。本书分为上中下三篇，共13章，上篇为用户画像知识工程基础，包括表征建模、画像计算、存储及各种更新维护等管理操作；中篇为推荐系统与用户画像，包括传统协同过滤等经典推荐算法的介绍，以及涉及用户画像的推荐方法；下篇为应用案例分析，包括Netflix、阿里等数据竞赛的经典数据案例，以及在具体工程开发过程的具体案例，分别从系统需求、总体结构、算法设计、运行流程及测试结果等五个方面提供详细案例指导。