Potentials, challenges and prospects of halal tourism development in Ethiopia

This book explores the potential of halal tourism development and its implementation in Ethiopia. The insights presented assist key stakeholders to make informed decisions concerning commercial strategy, profitability and feasibility of halal tourism from the secular perspective.

This innovative book offers a unique contribution to halal tourism, being the first of its kind to assess halal tourism development in developing countries. It provides a clear understanding of what halal tourism means, how it has evolved and the current status of the industry. The book considers the prospects of halal tourism, including the conceptual and practical challenges of halal tourism development. The example of halal tourism in Ethiopia is explored to provide a lens through which deeper understandings can be drawn on where and how to develop halal tourism

This book will be of interest to, researchers, students in the disciplines of tourism, anthropology, geography, business administration and sociology. It also provides useful insights for policy makers, planners and professionals in the hospitality and tourism industry.

MOHAMMED JEMAL AHMED earned his first degree from Madawalabu University, Ethiopia in major in history (minor in geography) in 2009 and his second degree from Addis Ababa University, Ethiopia in Tourism and Development in 2012. He earned his Ph.D. from Izmir Katip Celebi University, Turkiye in Tourism Management in 2021. From September 1, 2009, to September 1, 2016, he was a lecturer in Tourism and History at Jigjiga University, Ethiopia. From September 01, 2016, until 2021 he was a lecturer in Tourism Management at Wollo University, Ethiopia. From May 2021 until now, he is an assistant professor in Tourism Management and a researcher at Wollo Unversity, Ethiopia. His research area includes the following: Islamic Tourism, Halal Tourism, Heritage Tourism, Pilgrimage Tourism, Ecotourism, Ethiopian History, Travel and Migration.

ATILLA AKBABA is a professor at the Faculty of Tourism at İzmir Kâtip Çelebi University (İzmir, Türkiye). He received his M.Sc. from Florida International University and his Ph.D from Dokuz Eylul University with a major in Tourism Management. He teaches hospitality and tourism related courses. His areas of specialization include service quality, organizational culture, and management of tourism businesses. He has published widely in his areas of specialization at national and international levels.