The Power of Pull: How Small Moves, Smartly Made, Can Set Big Things in Motion

John Hagel

ISBN 10: 0465019358 / ISBN 13: 9780465019359

Published by Basic Books, United States, 2010

About this Item

Three celebrated thinkers and business consultants explain the striking implications of our shift from a Push economy to a Pull economy. We live in a world dominated by push. We learn in an educational system that dictates what we need to know, and pushes this knowledge to us for twelve or more years. We work in companies that forecast demand and then push products to the people and places where demand is expected to materialize. We consume in forms that are packaged, programmed, and pushed to us based on our expected tastes. However, according to three renowned intellectuals from the Deloitte Center for the Edge, the foundations of push are crumbling under the weight of global innovation. In a world of increasing risk and opportunity, we need to understand the importance of pull. Understood and used properly, the power of pull can draw out the best in people and institutions by connecting them in ways that increase understanding and efficiency. It can turn challenging uncertainty into opportunity, and enable small moves to achieve outsized returns. Drawing on pioneering research, 'Pull' does more than explaining the dynamics of pull. It shows how to apply its principles to unlock and optimize the hidden potential of individuals and organizations, and how to use the power of pull as a force for social change. This book is essential reading for entrepreneurs, managers, and anybody interested in understanding and harnessing the shifting forces in our economic world. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Seller Inventory # GOR003222470

Bibliographic Details

• Title: The Power of Pull: How Small Moves, Smartly Made, Can Set Big Things in Motion
• Publisher: Basic Books, United States
• Publication Date: 2010
• Language: English
• ISBN 10: 0465019358
• ISBN 13: 9780465019359
• Binding: Paperback
• Condition: Very Good
• Weight: 499 grams

About this title

Synopsis

In a radical break with the past, information now flows like water, and we must learn how to tap into its stream. Individuals and companies can no longer rely on the stocks of knowledge that they’ve carefully built up and stored away. Information now flows like water, and we must learn how to tap into the stream. But many of us remain stuck in old practices€”practices that could undermine us as we search for success and meaning. In this revolutionary book, three doyens of the Internet age, whose path-breaking work has made headlines around the world, reveal the adjustments we must make if we take these changes seriously. In a world of increasing risk and opportunity, we must understand the importance of pull. Understood and used properly, the power of pull can draw out the best in people and institutions by connecting them in ways that increase understanding and effectiveness. Pull can turn uncertainty into opportunity, and enable small moves to achieve ou

About the Author

John Hagel III is the co-chairman of the Deloitte Center for the Edge. He is the author of a series of best-selling business books, including Net Gain, Net Worth, Out of the Box and The Only Sustainable Edge. He lives in Burlingame, California.

John Seely Brown is the independent co-chairman of the Deloitte Center for the Edge and a visiting scholar at the University of Southern California. He is co-author of the best-selling book The Social Life of Information. He lives in Palo Alto, California.

Lang Davison was the exectutive director of the Deloitte Center for the Edge and the collaborating writer for the best-selling and critically acclaimed book Net Gain, Net Worth, authored by John Hagel. He lives in Portland, Oregon.