The Power of WOW : How to Electrify Your Work and Your Life by Putting Service First

Happy customers. Passionate employees. A highly recognizable brand known for delivering on its promises.

That's the power of WOW.

From its birth during the Dot Com Boom in 1999 to its acquisition by Amazon in 2009, Zappos, the customer service company that just happens to sell things online, continues to turn heads with its disruptively entrepreneurial spirit and radically innovative employees. Ever unfolding throughout two decades, Zappos continues to outlive the seemingly inevitable short lifespan of the average corporate company. How do they do it?

In The Power of WOW, the essential follow-up to Tony Hsieh's Delivering Happiness, Zapponians from every part of the business share powerful stories and lessons that they have learned in business and life––from delivering empathetic customer service in the face of devastating circumstances to creating a self-organized organizational structure using Market-Based Dynamics and everything in between.

Fast-paced and filled with authentic, diverse voices, The Power of WOW gives readers an exclusive and immersive understanding of how one company is finding resilience. This glimpse inside the world of Zappos shows how a self-organized company is opening up avenues for passionate individuals to unleash their undiscovered strengths in the workplace and evolve the business from the inside out.

Whether you are a customer, an employee, a business leader, shareholder, entrepreneur, or just happened to pick up this book, The Power of WOW will, ultimately, show how leading and infusing humanity into the workplace can change everything in your business, your community, and your life.

Established in 1999, Zappos.com, operated by Zappos IP LLC, has quickly become the leading destination in online apparel and footwear sales by striving to provide shoppers with the best possible service and selection. Zappos.com currently showcases millions of products from over 1000 clothing and shoe brands. Zappos.com is also proud to be rated "Elite" by StellaService and was named a J.D. Power 2011 Customer Service Champion, one of only 40 companies so named in the US. Zappos.com is a subsidiary of (AMZN) Amazon.com.

Tony Hsieh (pronounced Shay) sold LinkExchange, the company he co-founded, to Microsoft for $265 million. He then joined Zappos as an advisor and investor, eventually becoming CEO and helping Zappos grow from almost no sales in 1999 to the multi-billion dollar company it is today. In 2009, the company was acquired by Amazon in a deal valued at $1.2 billion. Tony has remained as CEO of Zappos, which operates independently of Amazon, and continues to help build Zappos as a company dedicated to customer service, company culture, and community. Tony's book, Delivering Happiness, was published in 2010, and outlines his path from starting a worm farm to life at Zappos. Delivering Happiness debuted at #1 on the New York Times bestseller list. Tony helped start Downtown Project, a group committed to helping transform downtown Las Vegas into the most community-focused large city in the world.

Mark Dagostino is a New York Times–bestselling coauthor and former senior writer for People magazine. As a journalist, he was on the scene when JFK Jr.'s plane went down, reported from Ground Zero in the aftermath of 9/11, and stood witness to the Miracle on the Hudson. He also cut his teeth in the courtroom, learning valuable lessons from the Pamela Smart case in his home state of New Hampshire, covering Rosie O'Donnell's $100-million lawsuit with publisher Gruner+Jahr, and more. Along the way, he quietly became one of the most respected celebrity journalists in the business. Today, he's back in his home state, where he lives a somewhat quieter life with his two children.