Practical Guide to Organising Events
Berners, Philip
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Add to basketSold by SMASS Sellers, IRVING, TX, U.S.A.
AbeBooks Seller since February 22, 2022
Condition: New
Quantity: 1 available
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Fully updated in its second edition, The Practical Guide to Organising Events is a short, accessible, and practical guide on how to successfully plan and organise a variety of event types in a wide range of contexts. International in scope and appeal, the core sections of the text are logically structured around the key stages of event management – pre-event, onsite, and post-event – offering essential practical insight and guidance throughout the whole process. This new edition includes content on hybrid/live events, the MICE sector, event culture, sociology of professions, event tourism, experiential events, the experience economy, attitude to risk, emerging event locations, and qualifications versus experience, amongst other relevant topics. Based on experience, using real-life case studies and anecdotal examples, this guidebook is essential reading for students, scholars, and academics with an interest in events, tourism, and hospitality management, as well as practitioners working within the field.
Philip Berners is a Doctor of Philosophy in sociology, specialising in the field of international events. He is Associate Professor and Postgraduate Director at the Edge Hotel School, University of Essex, Colchester, UK. He is a Fellow of the Higher Education Academy and a founding trustee of the Colchester Museums Development Foundation. Working in the UK events industry for ten years, Philip was head of events at landmark venues, including the London Hippodrome and Thorpe Park Resort. He has been the in‑house event manager for corporations such as the Daily Mail Group. His client portfolio includes Her Majesty the late Queen Elizabeth II, the former Prince of Wales now King Charles III, the BRIT Awards, London Fashion Week, Formula 1, and global music stars such as Bon Jovi, Shania Twain, and Jennifer Lopez. Philip lived and worked in the events industry in Poland for ten years and founded an events academy in Warsaw. He also taught events management at Collegium Civitas University at the Palace of Culture and Science, Warsaw. Philip is the series editor for the Routledge Practical Guide to Events and Hotel Management Series.
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