Synopsis
A new book from the publisher of The Journal of Medical Practice Management. Pre-Publication price! Chiropractors don t graduate from school knowing how to run a business. And when they confront today s brutal business environment, they often struggle or even end up leaving the profession. But chiropractic practice leaders shouldn t despair. Not only is it possible to survive, it s possible to be successful from Day One, writes Drew Stevens, PhD, a renowned consultant who has helped hundreds of practices go from sagging profits to robust earnings. In simple language, Dr. Stevens offers chiropractors all of the techniques they need to improve their operations, strengthen their brand and build long-term patient loyalty. The book offers methods increase patient volume by as much 40% and shares protocols which can substantially reduce the amount of labor needed to run your practice. Throughout Patient Acceleration: Helping Chiropractors Maximize Patient Volume and Revenue, Dr. Stevens shares tried-and-true techniques that you can use to build a rock-solid business, including methods for developing a patient-centered culture and strategies for developing a high-profile, efficient practice. As a BONUS, Dr. Stevens also provides a valuable collection of templates and forms to help practices run their business, including pre-written letters, activity templates, prioritization forms, a tracking spreadsheet, marketing activity templates and contact lead sheets. The templates alone are worth the price of the book! You know that chiropractors face an environment with challenges like marketing, patient retention, staff management and insurance industry pressures dragging down profits daily. But you can get all the guidance you need to build or expand your business from an internationally-known expert who understands the problems you face. The author offers a blueprint for success that any practice can leverage to turn around their business. Chiropractors who read this book will be able to address the issues that drive their business and make needed changes quickly. This ground-breaking book gives you the tools to need to start improving your practice TODAY, so why wait?
About the Author
A WORLD-RENOWNED marketing mentor for doctors, Drew Stevens, Ph.D., has 30 years of practical experience in management, as well as advanced degrees in strategic marketing and branding. Dr. Stevens is devoted to helping healthcare professionals transform their goals into actionable results that lead to a successful practice. He has developed a consistent marketing methodology that increases brand value and loyalty by 40% while reducing labor intensity, resulting in record revenues and higher productivity. With the help of Dr. Stevens, thousands of professionals, including chiropractors, have brought in billions of dollars in new revenue and attained financial freedom! When not coaching and consulting, Dr. Stevens is an international speaker and author. He has written more than 700 articles and 1500 blog posts about practice management issues such as staffing, leadership, business development, marketing, and patient service. He is the author of the bestselling Split Second Selling, Little Book of Hope and Customer Momentum Discover the Secrets that Keep Customers on the Move, and the highly acclaimed Practice Acceleration. In addition, he has produced more than 47 audio programs. His expertise has been featured in Chiropractic Economics, Dynamic Chiropractic, and The New York Times. Dr. Stevens is an adjunct instructor in marketing and entrepreneurship at several graduate universities and developed a business development program for St. Louis University. He has trained thousands of people, traveling to South Africa, Japan, the United Kingdom, Singapore, Mexico, Canada, and Ecuador. Drew Stevens and his family live in St. Louis, Missouri.
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