Practice Development in Sport and Performance Psychology

Practice Development in Sport and Performance Psychology is a practical guide with a step-by-step process for establishing and maintaining a consulting practice for today's sport and performance psychology professionals.

Editor Jim Taylor and a talented team of authors provide a foundation of knowledge and skills necessary to establish and maintain a consulting practice and explore the gamut of issues including understanding the progression of professional development, creating a performance model, writing a business plan, using social media, and much more.

Each chapter includes a summary and exercises to review and further explore relevant topics covered in the book.

• Chapter 1: So You Want to Be a Sport and Performance Psychology Consultant? Laying the Foundation of Your Consulting Business......Jim Taylor and Barbara Walker
• Chapter 2: What s Your Thing ? Creating Your Unique Value Proposition......Jim Taylor and Tim Herzog
• Chapter 3: Is That Right? The Ethics of a Consulting Business......Edward F. Etzel, Jack C. Watson II, Raymond Prior, and Jim Taylor
• Chapter 4: Now What Do You Do? How to Develop Your Consulting Business......Angus Mugford, David Hesse, Taryn Morgan, and Jim Taylor
• Chapter 5: What s the Plan, Man? Writing Your Business Plan...Glenn Pfenninger and Jim Taylor
• Chapter 6: What Are You Selling? Branding and Marketing Your Consulting Business......Jackie Reau and Jim Taylor
• Chapter 7: Do You Need Help? Building Your Support Team and Alliances......Erika Carlson and Alison Rhodius
• Chapter 8: Do You Have a Watering Can? Cultivating Your Clients......Charles A. Maher and Jim Taylor
• Chapter 9: Are You Online? Leveraging Social Media......Michele Kerulis and Carrie Cheadle
• Chapter 10: Can You See? Your Vision for Your Future......Jim Taylor and Kay Porter

Jim Taylor, PhD, is internationally recognized for his work in the psychology of performance in business, sport, and parenting. He has been a consultant to and has provided individual and group training to executives and businesses throughout the North and South America, Europe, the Middle East, and Asia. He has also consulted with the United States and Japanese Ski Teams, the United States Tennis Association, and USA Triathlon, and has worked with professional and world-class athletes in tennis, skiing, cycling, triathlon, track and field, swimming, football, golf, baseball, and many other sports. Taylor has consulted with health and medical facilities around the US, including the Mayo Clinic, the Stone Clinic in San Francisco, The Aspen Fitness and Sports Medicine Institute, and the San Francisco Bay Club. He has worked with the Miami City Ballet, the Hartford Ballet Company, the DanceAspen Summer School, and performing artists in many disciplines. Taylor received his bachelor s degree from Middlebury College and earned his master s degree and PhD in psychology from the University of Colorado. He is a former associate professor in the School of Psychology at Nova University in Ft. Lauderdale and a former clinical associate professor in the Sport & Performance Psychology graduate program at the University of Denver. He is currently an adjunct faculty at the University of San Francisco and the Wright Institute in Berkeley. Taylor is the author or lead editor of 14 books, has published more than 700 articles in scholarly and popular publications, and has given more than 1,000 workshops and presentations throughout North and South America, Europe, and the Middle East. A former world-ranked alpine ski racer, Taylor is also a 2nd degree black belt and certified instructor in karate, a marathon runner, and an Ironman triathlete.