Pragmatic Theory of Rhetoric
Beale, Walter
Sold by Better World Books, Mishawaka, IN, U.S.A.
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Add to basketSold by Better World Books, Mishawaka, IN, U.S.A.
AbeBooks Seller since August 3, 2006
Condition: Used - Good
Quantity: 1 available
Add to basketFormer library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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Walter H. Beale offersthe most coherent treatment of the aims and modes of discourse to be presented in more than a decade. His development of a semiotic “grammar of motives” that relates the problems of meaning in discourse both to linguistic structure and ways of constructing reality stands as a provocative new theory of rhetoric sharply focused on writing.
He includes a comprehensive treatment of rhetoric, its classes and varieties, modes, and strategies. In addition, he demonstrates the importance of the purpose, substance, and social context of discourse, at a time when scholarly attention has become preoccupied with process. He fortifies and extends the Aristotelian approach to rhetoric and discourse at a time when much theory and pedagogy have yielded to modernist assumptions and methods. And finally, he develops a theoretical framework that illuminates the relationship between rhetoric, the language arts, and the human sciences in general.
Walter H. Beale is Professor of English at the University of North Carolina-Greensboro and author of such books as Stylistic Options and Real Writing: Argumentation, Reflection, Information.
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