Predictable Results in Unpredictable Times: 4 Essentials for Great Performance in Good Times and Bad

No one has ever faced times like these. Great corporations totter. Jobs disappear by the millions. Vast new economies seem to grow up overnight. This practical audiobook is about getting predictable results in good times and bad by applying four key principles.

1. EXCELLENT EXECUTION—Winning companies have simple goals with clear targets and strong follow-through. All team members know what to do about the goals and they execute precisely.
2. HIGH TRUST LEVELS WITH ALL STAKEHOLDERS—Low trust slows you down and raises your costs—especially in times of turmoil. But when trust levels rise, everything speeds up and costs go down.
3. ACHIEVING MORE WITH LESS—In tough times, everyone tries to do more with less, but the real question is “more of what?” Winning companies focus on giving more value—not just cutting back.
4. TRANSFORMING FEAR INTO ENGAGEMENT—Unpredictable times create fear, stress, and worry—fatal distractions when you need total focus. Winning organizations entrust people with a mission they can believe in, channeling their anxiety into results.

Dr. Stephen R. Covey is an internationally respected leadership authority, teacher, author, organizational consultant, and co-founder and vice chairman of Franklin Covey Co. He is author of The 7 Habits of Highly Effective People, which Chief Executive magazine has called the most influential business book of the last 100 years. The book has sold nearly 20 million copies, and after 20 years, still holds a place on most best-seller lists. Dr. Covey earned an MBA from Harvard and a doctorate from BYU, where he was a professor of organizational behavior. For more than 40 years, he has taught millions of people — including leaders of nations and corporations — the transforming power of the principles that govern individual and organizational effectiveness. He and his wife live in the Rocky Mountains of Utah.

Bob Whitman is president and CEO of FranklinCovey and a successful private-equity investor. Dr. Breck Englans has 20 years experience consulting with major corporations on their strategic planning and communication challenges.