Predictive Analytics for Busin

"Integrating predictive data analytics and scalable new techniques is the future of demand planning. Eric Wilson outlines in an easy-to-understand manner the key concepts of predictive data analytics and how these can be integrated into your existing planning routines for enhanced fidelity and deeper insights." - Tim Hotze, SVP Global Supply Chain & Intelligence, Target

"Cause-and-effect techniques have transformed business forecasting and analytics. Eric Wilson's book is your guide to where forecasting has been and where it is now, describing all of the major advances and tools that forecasters now have at their disposal. This overview of the science of prediction prepares practitioners for the future of planning and business analytics." - Dr. Barry Keating, Professor of Business Economics & Predictive Analytics, University of Notre Dame

"Most works on Predictive Analytics discuss various esoteric algorithms and techniques, all too often focusing on buzzwords instead of how practitioners can benefit from their use. Eric Wilson covers all these in everyday English. He reveals how these revolutionary models and techniques work within the context of their practical use, and the business processes needed to support them. This book is a must for anyone looking to capitalize on the deluge of data now available to organizations." - Dr. Larry Lapide, Research Affiliate, Massachusetts Institute of Technology (MIT)

"In this groundbreaking book, Eric Wilson lays down the foundations of forecasting predictive analytics. It will enable you to understand your demand drivers and lay out scenarios for better demand planning, and in the process give you a massive competitive edge." - Nicolas Vandeput, Author of Data Science for Supply Chain Forecast

"Eric takes advanced concepts and makes them easy to understand. By using a practical approach and clear language, he is able to show how one can apply advanced techniques to real business. There are so many insights here, you can go back to this book again and again." - John Hellriegel, CPF, professor, Rutgers Business School

"The author very effectively uses business vignettes to illustrate the concepts that are described in this book. The author does not get bogged down with the technical details of the advanced statistical methods and AI that are described. Instead, this book is a breath of fresh air focusing on the uses of these methods and concepts. In summary, this is a wonderful book that will take pride of place on my bookshelves." - Dr. Simon J. Sheather, Dean, Gatton College of Business & Economics