How to Price: A Guide to Pricing Techniques and Yield Management
Language: English
Published by Cambridge University Press, United Kingdom, Cambridge, 2008
- Softcover
- Used
Seller: WorldofBooks, Goring-By-Sea, WS, United KingdomWorldofBooks
AbeBooks seller since March 16, 2007
Condition: Used - Very good
US$ 3.80
Quantity: 1 available
Add to basketItem description from seller
Over the past four decades, business and academic economists, operations researchers, marketing scientists, and consulting firms have increased their interest and research on pricing and revenue management. This book introduces the reader to a wide variety of research results on pricing techniques in a unified, systematic way and at varying levels of difficulty. The book contains a large number of exercises and solutions and therefore can serve as a main or supplementary course textbook, as well as a reference guidebook for pricing consultants, managers, industrial engineers, and writers of pricing software applications. Despite a moderate technical orientation, the book is accessible to readers with a limited knowledge in these fields as well as to readers who have had more training in economics. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Seller Inventory # GOR003055434
- Title
- How to Price: A Guide to Pricing Techniques and Yield Management
- Author
- Oz Shy (Wissenschaftszentrum Berlin fur Sozialforschung)
- Publisher
- Cambridge University Press, United Kingdom, Cambridge
- Publication year
- 2008
- Condition
- Very Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0521715644
- ISBN 13
- 9780521715645
- Item weight
- 612 grams
- Dimensions
- 175 x 255
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WorldofBooks
Goring-By-Sea, WS, United Kingdom
AbeBooks seller since March 16, 2007
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