Principles Of Economics 4Ed (Ie) (Pb 2009)

Frank

ISBN 10: 0071270884 / ISBN 13: 9780071270885

Published by Mcgrawhill Sp, 2009

About this Item

Brand New. Soft Cover International Edition. Different ISBN and Cover Image. Priced lower than the standard editions which is usually intended to make them more affordable for students abroad. The core content of the book is generally the same as the standard edition. The country selling restrictions may be printed on the book but is no problem for the self-use. This Item maybe shipped from US or any other country as we have multiple locations worldwide.

Seller Inventory # ABBB-63998

Bibliographic Details

• Title: Principles Of Economics 4Ed (Ie) (Pb 2009)
• Publisher: Mcgrawhill Sp
• Publication Date: 2009
• Language: English
• ISBN 10: 0071270884
• ISBN 13: 9780071270885
• Binding: Soft cover
• Edition: 4th Edition, International Edition
• Condition: New

About this title

Synopsis

This brand-new principles of economics text is the most exciting new entry in years. Written by two well-known and well-respected economists,Bob Frank and Ben Bernanke,the text seeks to teach introductory students the core economic concepts—the essence of economics—without overwhelming them with details. Principles of Economics presents the material in an intuitive way that avoids excessive math. The authors introduce a well-articulated short list of core principles,reinforce them by illustrating and applying each principle in several contexts,and then ask students to work exercises to see what they've learned. The text seeks to create "Economic Naturalists"; that is,after reading the text,students will ask (and answer) questions about their economic environment. For example,students will see Braille dots on drive-up ATMs and ask why they're there. Peppered with such thought-provoking examples,Frank and Bernanke not only engage students,but teach them to see each feature of their economic landscape as the reflection of an implicit or explicit cost-benefit calculation.