Principles of Marketing v. 4.0
Jeff Tanner and Mary Anne Raymond
ISBN 10: 1453391940 ISBN 13: 9781453391945
Published by Flat world knowledge, 2019
Used
Paperback
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HPB-Red, Dallas, TX, U.S.A.
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About this Item
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Synopsis:
When purchased from FlatWorld (the publisher), this Color Print Textbook includes Online Access, Quizzes, Flashcards and Homework (if professor uses Homework system). Online textbook is accessible. Principles of Marketing is an up-to-date overview of how marketing is actually done in today's world. It is a valuable resource for a first course in marketing at any level, clearly explaining effective marketing strategies and proven techniques.
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Bibliographic Details
Title: Principles of Marketing v. 4.0
Publisher: Flat world knowledge
Publication Date: 2019
Binding: Paperback
Condition: Good