Principles of Marketing v. 4.0
Jeff Tanner and Mary Anne Raymond
13 ratings by Goodreads
Language: English
Published by Flat world knowledge, 2019
- Softcover
- Used
Softcover
Condition: Used - Good
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- Title
- Principles of Marketing v. 4.0
- Author
- Jeff Tanner and Mary Anne Raymond
- Publisher
- Flat world knowledge
- Publication year
- 2019
- Condition
- Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 1453391940
- ISBN 13
- 9781453391945
When purchased from FlatWorld (the publisher), this Color Print Textbook includes Online Access, Quizzes, Flashcards and Homework (if professor uses Homework system). Online textbook is accessible. Principles of Marketing is an up-to-date overview of how marketing is actually done in today's world. It is a valuable resource for a first course in marketing at any level, clearly explaining effective marketing strategies and proven techniques.
"Synopsis" may belong to another edition of this title.
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