Principles and Practices of Small-Scale Sport Event Management (Paperback)

Anestis Fotiadis

ISBN 10: 1799850528 / ISBN 13: 9781799850526

Published by IGI Global, 2020

About this Item

Paperback. Although there is significant research on large events that take place within athletics, small-scale events are largely ignored, in part due to the lack of press that they generate. However, these events require planning and preparation in the same way that larger sporting events do. This disparity between the effort that goes into the event and the attention the event draws allows for a gap in strategy or information available to those planning smaller scale athletic events. Principles and Practices of Small-Scale Sport Event Management is a cutting-edge reference publication that examines the successful organization and planning of small-scale sporting events. Featuring a wide range of topics such as community engagement, event planning, and sports management, this book is ideal for event planners, sports managers, marketers, academicians, practitioners, industry professionals, researchers, event organizers/coordinators, and students. Examines the successful organisation and planning of small-scale sporting events. Featuring a wide range of topics such as community engagement, event planning, and sports management, this book is ideal for event planners, sports managers, marketers, academics, industry professionals, researchers, and students. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Seller Inventory # 9781799850526

Bibliographic Details

• Title: Principles and Practices of Small-Scale Sport Event Management (Paperback)
• Publisher: IGI Global
• Publication Date: 2020
• Language: English
• ISBN 10: 1799850528
• ISBN 13: 9781799850526
• Binding: Paperback
• Condition: new

About this title

Synopsis

Although there is significant research on large events that take place within athletics, small-scale events are largely ignored, in part due to the lack of press that they generate. However, these events require planning and preparation in the same way that larger sporting events do. This disparity between the effort that goes into the event and the attention the event draws allows for a gap in strategy or information available to those planning smaller scale athletic events. Principles and Practices of Small-Scale Sport Event Management is a cutting-edge reference publication that examines the successful organization and planning of small-scale sporting events. Featuring a wide range of topics such as community engagement, event planning, and sports management, this book is ideal for event planners, sports managers, marketers, academicians, practitioners, industry professionals, researchers, event organizers/coordinators, and students.