"The Printing Art" Vol. 42, No. 4 -- Charting Important Intersection of Advertising and Printing Industries in the 1920s
Published by The University Press, Cambridge, Massachusetts, 1923
- Used
Seller: Eclectibles, ABAA, Tolland, CT, U.S.A.Eclectibles, ABAA
AbeBooks seller since March 29, 2012
Condition: Used
US$Â 125.00
Quantity:Â 1 available
Add to basketItem description from seller
An early 1920s issue of "The Printing Art", a serial "devoted to the development of Printing and Printed Salesmanship". Includes articles on offset printing, marketing, advertising as an art form, and the business of printing. Includes illustrations throughout, including exemplars of advertising printing to accompany the articles. Provides invaluable insight into how the advertising and printing industries were rapidly growing together in the 1920s, and pushing related industries forward as well, such as the book publishing industry. Includes many pages of adverts for printers, publishers, and related vendors. Single vol. (12.25" by 9.25"), pp. 301-404, illus., in original printed brown wrps with table of contents on upper wrapper. Good. Wrappers damaged and separated as a result of rust-staining from staples, chipping, light dust soiling. Missing tip-in of an Offset-Printed Booklet Cover.
Seller Inventory # 21000595
Bibliographic details
- Title
- "The Printing Art" Vol. 42, No. 4 -- Charting Important Intersection of Advertising and Printing Industries in the 1920s
- Publisher
- The University Press, Cambridge, Massachusetts
- Publication year
- 1923
- Seller catalogs
- Ephemera, Social History
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Eclectibles, ABAA
CT, U.S.A.
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