Producing New and Digital Media: Your Guide to Savvy Use of the Web
Language: English
Published by Routledge, 2020
- Softcover
- Used
Seller: Textbook Bookie, Little Rock, AR, U.S.A.Textbook Bookie
AbeBooks seller since October 5, 2026
Condition: Used - Good
US$ 10.49
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Seller Inventory # 9780367192341-good
- Title
- Producing New and Digital Media: Your Guide to Savvy Use of the Web
- Author
- Cohen James,Kenny Thomas
- Publisher
- Routledge
- Publication year
- 2020
- Condition
- Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0367192349
- ISBN 13
- 9780367192341
- Edition
- 2nd Edition
Producing New and Digital Media is your essential guide to understanding new media, taking a deep dive into such topics as the cultural and social impacts of the web, the importance of digital literacy, and creating in an online environment.
This cutting edge text provides an introductory, hands-on approach to creating user-generated content, coding, cultivating an online brand, and storytelling in new and digital media. In showing you how to navigate the world of digital media and complete digital tasks, this book not only teaches you how to use the web, but also helps you understand why you use it.
Key features for the second edition include:
- Coverage of up-to-date forms of communication on the web: memes, viral videos, social media, and more pervasive types of online languages.
- New chapters on YouTube influencers and on-demand subscription television.
- Each chapter has media literacy sidebars, sample assignments, and activities.
- Updates to the companion website additional materials for students and instructors
Thoughtful, entertaining, and enlightening, this is the fundamental textbook for students of new and digital media, digital culture and media literacy, as well as a useful resource for anyone wanting to understand and develop their presence in our digital world.
"Synopsis" may belong to another edition of this title.
About the Author
Thomas Kenny is a Associate Professor for the Communications Department at Molloy University. He teaches courses in television and film production and studies. His research interests include media literacy, serial television, and social media. He earned his Ph.D. in Information Studies at Long Island University.
"About the title" may belong to another edition of this title.
Textbook Bookie
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