Product Development Performance: Strategy, Organization, and Management in the World Auto Industry

Clark, Kim B.; Fujimoto, Takahiro

ISBN 10: 0875842453 / ISBN 13: 9780875842455

Published by Harvard Business Review Press, 1991

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Bibliographic Details

• Title: Product Development Performance: Strategy, Organization, and Management in the World Auto Industry
• Publisher: Harvard Business Review Press
• Publication Date: 1991
• Language: English
• ISBN 10: 0875842453
• ISBN 13: 9780875842455
• Binding: Hardcover
• Condition: New

About this title

Synopsis

This book is the culmination of six years of research conducted at the Harvard Business School on how different manufacturing firms around the world approach the development of new products. Its principal focus is the impact of strategy, organization, and management on this critical component of business strategy.

About the Author

Since 1984, Harvard Business School Press has been dedicated to publishing the most contemporary management thinking, written by authors and practitioners who are leading the way. Whether readers are seeking big-picture strategic thinking or tactical problem solving, advice in managing global corporations or for developing personal careers, HBS Press helps fuel the fire of innovative thought. HBS Press has earned a reputation as the springboard of thought for both established and emerging business leaders.