Products That Flow: Circular Business Models and Design Strategies for Fast-Moving Consumer Goods

This book offers a wide range of practical examples and points different ways to managing the flows that currently often are out of control. It is a field of concern that many share and for that reason is destined to turn into fertile soil for improvement. It is an important extension to the book PRODUCTS THAT LAST and goes beyond the point where design and entrepreneurship tend to come to a halt.

Marjolein van Gelder has a MSc Sustainable Development (Utrecht University/University Basel) and a BSc Sociology (University of Amsterdam). She worked for more than 5 years at the National Government in many different departments at the Dutch Ministry of Infrastructure and Environment on sustainability. The last three years she worked as an advisor at the knowledge, innovation and strategy department. Policy processes, research, implementation and policy advice are her fields of expertise. Currently she is strategic consultant at Partners for Innovation, working on circulair economy and the CIRCO project.

Ed van Hinte studied aviation and space technology for some time in the seventies after which he switched to industrial design at Delft Technical University and graduated MSc Industrial Design. He is driven by a certain aversion to conventions within creative communities. He is a freelance writer, editor, curator and teacher. He initiated lightness-studios and currently he focuses on scenarios for introducing lightweight structures and buildings and on future value scenarios. In addition, together with Renate Boere he started design research facility DRS22 in The Hague. DRS22 performs design research in public space, communication and lightweight structures.