Synopsis
A successful beverage operation is much more than top-shelf cocktails. In today's market, whether running a stand-alone business or one incorporated into a restaurant, hotel or food service operation, the successful bar operator needs product and equipment knowledge, management savvy, marketing skills, insight into the latest trends, and, of course, a strong grasp of mixology. All this and more is detailed in this new inclusive guide. More than just recipes, it will show you step by step how to set up, operate and manage a financially successful beverage operation. This book is ideal for professionals in the hospitality field as well as newcomers who may be looking for answers to cost containment and training issues. There are literally hundreds of innovative ways demonstrated to streamline your bar or beverage operation. Existing operators will appreciate this valuable resource and reference in their daily activities and as a source of ready-to-use forms, Web sites and operating and cost cutting ideas. The companion CD-ROM contains all the forms from the book for easy use in a PDF format, and a 100+ page business plan in Microsoft Word.
Review
"If you are thinking of opening your own bar, make sure you read this handbook first." -- Mike Snyder, MrGoodbeer.com
"If you are thinking of opening your own bar, make sure you read this handbook first." -- Mike Snyder, MrGoodbeer.com
"If you are thinking of opening your own bar, make sure you read this handbook first." -- Mike Snyder, MrGoodbeer.com
"If you are thinking of opening your own bar, make sure you read this handbook first." --Mike Snyder, MrGoodbeer.com
This is an excellent book, providing a thorough examination of the bar business. Anyone considering the bar business, whether as a new start-up or purchasing an existing one would do well to read this book. For the beginner it poses some important aspects of the business and points out the work involved with operating successfully versus the romantic idea of what being a bar owner is. It covers essential issues like legal issues, permitting and determining customer base and appeal in detail for the beginner. For the seasoned bar owner or manager it gives good advice on assessing customers, cost issues and dealing with problems. As someone who has professionally consulted with prospective and present bar owners about their businesses, this book will be a welcome addition to my job.There is no one who wouldn t be able to apply knowledge from this book to their business and improve the business. --Jeff Uher Co-founder Uher Hospitality, LLC
The Professional Bar & Beverage Manager's Handbook is a necessity and your ultimate guideline to success! --Gilles Bensabeur
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