Professional's Guide to Value Pricing
Baker, Ronald J.
ISBN 10: 0156072246 ISBN 13: 9780156072243
Published by Aspen Law & Business, 2000
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About this Item
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Seller Inventory # 0156072246-VB
Synopsis:
This guide contains detailed information on value pricing consulting, revenue management through value pricing, electronic commerce pricing, and the relationship between total quality service and value pricing. It examines the profitability of alternative pricing methods and discusses write-downs, self-esteem, and price psychology. Explaining how to stop undervaluing services, it evaluates which customers to keep and which to take on. A companion CD-ROM contains all the essential checklists and sample agreements.
From the Author: All business people live the ultimate contradiction: We spend our nights praying for the ability to charge monopoly prices, and we spend our days engaged in the very activity that drives those prices downward--that is, increasing the market supply of our services. The theories and concepts in this book are passed on to you in the hope that your transition from hourly billing to Value Pricing will be easier and less prone to failure.
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Bibliographic Details
Title: Professional's Guide to Value Pricing
Publisher: Aspen Law & Business
Publication Date: 2000
Binding: paperback
Condition: As New
Edition: 3rd Edition