Profiling of Journalists: A Case Study of Two Cities of Pakistan: An exploratory study

Shareef, Afifa, Iqbal, M. Zafar

ISBN 10: 384844934X / ISBN 13: 9783848449347

Published by LAP LAMBERT Academic Publishing, 2012

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Bibliographic Details

• Title: Profiling of Journalists: A Case Study of Two Cities of Pakistan: An exploratory study
• Publisher: LAP LAMBERT Academic Publishing
• Publication Date: 2012
• Language: English
• ISBN 10: 384844934X
• ISBN 13: 9783848449347
• Binding: Paperback
• Condition: Like New
• Book Type: book

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Synopsis

Despite the significant role of journalists in a society, few studies in journalism and on journalists have been conducted so far specially in the context of Pakistan. This study is conducted to examine the ground realities under which Pakistani journalists have to perform their duties. This study also explores the perception of the journalists towards their profession, job security and organization by keeping in mind their demographic background. The population of the study is the journalists working in Rawalpindi and Islamabad region. The study is exploratory in nature using quantitative survey method. Self designed questionnaire is used to calculate the responses which is further divided into five categories; demographic, organizational, personal, social and professional. All these queries are analyzed with data collection using convenient sampling technique. The data collected as a result of this study benefits not only the journalists’ community but also gives key information to government and general public about this community. As a result of this study government could devise policies to benefit and to get benefit from the journalists.

About the Author

Afifa Shareef is a Lecturer in Bahria University, Pakistan. She holds Master of Arts in Mass Communication and Master of Science in Media & Communication Studies degrees. Her research interests include Journalism, Development Communication and Intercultural Communication. She completed her MS thesis under supervision of Dr. M. Zafar Iqbal.