The Profound Impact of Product Line Strategy: Your Guide to Highly Productive Innovation and Product Management
Language: English
Published by Advantage NPD, 2018
- Softcover
- Used
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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- Title
- The Profound Impact of Product Line Strategy: Your Guide to Highly Productive Innovation and Product Management
- Author
- O'connor, Paul James
- Publisher
- Advantage NPD
- Publication year
- 2018
- Condition
- As New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0999738100
- ISBN 13
- 9780999738108
An innovation and product management consultant to some of the world's biggest and best companies, O'Connor lays out the essence of great product line strategies. And he shows how to carry them out expertly. Through description, cases, graphics, and dozens of practical examples, O'Connor shows how large organizations realize the enormous benefits of great product line strategies.
- How to spot poor product line strategy and turn them around
- How to increase a product line's contribution to business growth
- How to measure and redirect product line strategy execution
- How to use innovation to amplify a product line's impact
- How to use roadmaps, metrics, and software solutions to boost a product line's performance
"Synopsis" may belong to another edition of this title.
GreatBookPricesUK
Woodford Green, United Kingdom
AbeBooks seller since January 28, 2020
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