The Program: The Brain-Smart Approach to the Healthiest You: The

WHY IS THE PROGRAM DIFFERENT FROM EVERY OTHER HEALTH, DIET, AND FITNESS METHOD? BECAUSE IT WORKS.

Dr. Kelly Traver understands that the human brain resists change. Only when we learn the secrets of how to get our brain to work for us, not against us, can we make healthy, permanent lifestyle changes. She teaches us what those secrets are and shows us how to use them in this mind-expanding and waistline-shrinking system for getting into shape and staying that way.
By combining cutting-edge discoveries in neuroscience with the latest information in medicine, nutrition, and fitness, Dr. Traver developed The Program and initially tested it on her patients, who ranged in age from 20 to 81. Her results were astounding.
• Among those who were overweight, the average weight loss was 19 pounds.
• Among those who were diabetic, 80 percent achieved a reduction in their blood sugars.
• Among those with high blood pressure, 87 percent returned their blood pressure to normal.
• Some 80 percent of the smokers success-fully kicked the habit.

In the course of twelve short weeks, readers can achieve similar success by following Dr. Traver's simple, straightforward instructions for working with the stubbornly change-resistant brain so that it not only accepts new, healthy lifestyle habits but actually embraces them. Google, Target, and Stanford University have already adopted Dr. Traver's system to achieve better health for their employees. You are in the driver's seat of your health. By personalizing The Program's powerful tools you can learn to change your body and your life, simply by understanding and working with your brain.

Kelly Traver, MD received her medical degree from Stanford where she also specialized in Internal Medicine. During an additional year as chief resident she won the Excellence in Teaching award and currently serves as an adjunct clinical assistant professor of medicine at Stanford. Dr. Traver has been practicing medicine for more than seventeen years, but her background also includes research in biochemistry, teaching in a Stanford neuroanatomy lab and a brief public health study in South Africa while in medical school. She recently served as medical director at Google and is currently on the board for the Institute for the Future. Dr. Traver is the founder of Healthiest You, a company that works with corporations, health care organizations, and the government to help individuals become more empowered and engaged in their health. She lives with her husband and children in Portola Valley, California.

Betty Kelly Sargent is a longtime book and magazine editor who has coauthored seven books. She lives in New York City and Tuscany.