Programmed Visions : Software and Memory

Chun, Wendy Hui Kyong

ISBN 10: 0262518511 / ISBN 13: 9780262518512

Published by The MIT Press, 2013

About this Item

Unread book in perfect condition.

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Bibliographic Details

• Title: Programmed Visions : Software and Memory
• Publisher: The MIT Press
• Publication Date: 2013
• Language: English
• ISBN 10: 0262518511
• ISBN 13: 9780262518512
• Binding: Soft cover
• Condition: As New

About this title

Synopsis

A theoretical examination of the surprising emergence of software as a guiding metaphor for our neoliberal world.

New media thrives on cycles of obsolescence and renewal: from celebrations of cyber-everything to Y2K, from the dot-com bust to the next big things—mobile mobs, Web 3.0, cloud computing. In Programmed Visions, Wendy Hui Kyong Chun argues that these cycles result in part from the ways in which new media encapsulates a logic of programmability. New media proliferates “programmed visions,” which seek to shape and predict—even embody—a future based on past data. These programmed visions have also made computers, based on metaphor, metaphors for metaphor itself, for a general logic of substitutability.

Chun argues that the clarity offered by software as metaphor should make us pause, because software also engenders a profound sense of ignorance: who knows what lurks behind our smiling interfaces, behind the objects we click and manipulate? The combination of what can be seen and not seen, known (knowable) and not known—its separation of interface from algorithm and software from hardware—makes it a powerful metaphor for everything we believe is invisible yet generates visible, logical effects, from genetics to the invisible hand of the market, from ideology to culture.

About the Author

Wendy Hui Kyong Chun, who has studied both systems design and English literature, is Professor of Modern Culture and Media at Brown University. She is the author of Control and Freedom: Power and Paranoia in the Age of Fiber Optics and Programmed Visions: Software and Memory, both published by the MIT Press.