Protecting Your #1 Asset: Creating Fortunes From Your Ideas

Lechter, Michael A.

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ISBN 10: 0446678317 ISBN 13: 9780446678315

Published by Business Plus, 2001

Language: English

Used Condition: Very Good Soft cover

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Bibliographic Details

Title

Protecting Your #1 Asset: Creating Fortunes From Your Ideas

Publisher

Business Plus

Publication Date

2001

Language

English

ISBN 10

0446678317

ISBN 13

9780446678315

Binding

paperback

Condition

Very Good

Dust Jacket Condition

N/A

Seller catalogs

Finance

About this title

Synopsis

Since failing to know the rules can lead to disaster, this book will familiarize readers with the basics they need for protecting their company's critically important rights involving copyright, patents, trademarks, & all other aspects of intellectual property. Protecting Your #1 Asset & Learn How to: * Turn your ideas into intellectual property assets * Identify & benefit from potential intellectual property assets that you may already own * Avoid inadvertently giving away your rights * Use your intellectual property to build barriers to your competition * Generate cash flow by licensing your intellectual properties to others * Use intellectual property to aid in raising capital, & as an alternative to raising capital.