The Psychology of Television
Language: English
Published by Routledge, 1989
- Softcover
- Used
Seller: Harmonium Books, Philadelphia, PA, U.S.A.Harmonium Books
AbeBooks seller since September 28, 2020
Condition: Used - Very good
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TRade pbk.; text is unmarked; no bent or torn pp; cover and spine, fine (slight curl to cover).
Seller Inventory # 0612R399899
- Title
- The Psychology of Television
- Author
- Condry, John
- Publisher
- Routledge
- Publication year
- 1989
- Condition
- Very Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0805806210
- ISBN 13
- 9780805806212
This volume addresses the content of television -- both programs and advertisements -- and the psychological effects of the content on the audience. The author not only reports new research, but explains its practical applications without jargon. Issues are discussed and described in terms of psychological mechanisms and causal routes of influence. While primarily referring to the American television industry and American governmental regulations, the psychological principles discussed are applicable to television viewers world wide.
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Harmonium Books
Philadelphia, PA, U.S.A.
AbeBooks seller since September 28, 2020
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