Public Health Communication Interventions : Values and Ethical Dilemmas
Language: English
Published by SAGE Publications, Incorporated, 2000
- Softcover
- Used
Seller: Better World Books, Mishawaka, IN, U.S.A.Better World Books
AbeBooks seller since August 3, 2006
Condition: Used - Very good
US$ 17.57
Quantity: 1 available
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Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Seller Inventory # GRP81601276
- Title
- Public Health Communication Interventions : Values and Ethical Dilemmas
- Author
- Guttman, Nurit
- Publisher
- SAGE Publications, Incorporated
- Publication year
- 2000
- Condition
- Very Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0761902600
- ISBN 13
- 9780761902607
- Item weight
- 0.875 pounds
- Dimensions
- N/A
The ethical dimensions of health communicators′ interventions and campaigns are brought into question in this thought-provoking book. Examining the efforts to effect behavior change, the author questions how far health communication can and should go in changing people′s values. The author broadens the current analysis of interventions and presents conceptual frameworks that help identify values and justifications that are embedded in health communication goals, strategies, and evaluation criteria. This critical approach helps explain how and why choices are made in design and implementation, and provides constructs and frameworks to examine them. It also widens the criteria for program evaluation and policymaking, and provides practitioners, planners, policy-makers, researchers, and students with practice-oriented questions.
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Better World Books
Mishawaka, IN, U.S.A.
AbeBooks seller since August 3, 2006
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