Students of public opinion will find this study an excellent recasting of the many questions surrounding that oft-worshipped but seldom understood concept of public opinion. New, thoughtful, and sound in its theoretical approach to the study of public opinion, it is recommended for both college and university libraries, lower-division undergraduate and above.
—CHOICE
Crespi offers some insightful points in this book, presenting his ideas in a straightforward, professional manner.
—Journalism & Mass Communication Educator
Irving Crespi provides a definitive profile of that phenomenon, public opinion....The author brings a wealth of experience to the task....This book is authoritative, generally well written, and appropriate as a reader or text for a senior or graduate-level course dealing with public opinion.
—Journalism & Mass Communication Quarterly
The process model presented in this book servesas a framework for the many ideas and facts that, until now, have been imperfectly related to each other and facilitates further analysis of the public opinion process.
—Administration and Law