Public Relations Practices : Managerial Case Studies and Problems

Center, Allen H.

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ISBN 10: 0130981532 ISBN 13: 9780130981530
Published by Pearson Education, Limited, 1995
Used Soft cover

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Used book that is in clean, average condition without any missing pages. Seller Inventory # 39220692-6

  • 3.31 out of 5 stars
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Synopsis:

Case book for the Public Relations Management course. For graduate and undergraduate level courses in introductory public relations; public relations campaigns, cases & problems; business communications; management and society. This text, written by two of the most respected and honored individuals in the field, has become the PR casebook for students, teachers and practitioners. By carefully analyzing actual cases, the authors help students develop agility in applying effective, cutting-edge public relations practices to a wide variety of situations...involving all types and sizes of organizations.

From the Publisher: This text, written by two of the most respected and honored individuals in the field, has become the PR casebook for students, teachers and practitioners. By carefully analyzing actual cases, the authors help students develop agility in applying effective, cutting-edge public relations practices to a wide variety of situations...involving all types and sizes of organizations.

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Bibliographic Details

Title: Public Relations Practices : Managerial Case...
Publisher: Pearson Education, Limited
Publication Date: 1995
Binding: Soft cover
Condition: Good

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Jackson, P.
Published by Prentice Hall, 1995
ISBN 10: 0130981532 ISBN 13: 9780130981530
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Jackson, Patrick,Center, Allen H.
Published by Pearson College Div, 1995
ISBN 10: 0130981532 ISBN 13: 9780130981530
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Jackson, Patrick; Center, Allen H.
Published by Pearson College Div, 1995
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Jackson, Patrick; Center, Allen H.
Published by Pearson College Div, 1995
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Jackson, Patrick;Center, Allen H.
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Softcover. Condition: Good. 5th Edition. Cover showing handling or shelfing usage in the form of lightly rolled edges and light creases on front and back covers. Some underlining or hi-lighting in text (first couple of chapters plus writting on fly page), but all text is readable. Quantity Available: 1. ISBN: 0130981532. ISBN/EAN: 9780130981530. Pictures of this item not already displayed here available upon request. Inventory No: 1560800895. Seller Inventory # 1560800895

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Allen H. Center
Published by Prentice Hall, 1995
ISBN 10: 0130981532 ISBN 13: 9780130981530
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