Teaching writers how to break into print by focusing on the business aspects of big-time publishing, this book combines a useful blend of personal anecdotes and experiences with New York agents and editors with how-to information on getting published and publishing. First-time writers learn the importance of who will buy their book and why, as well as what mistakes to avoid. Writers learn the specifics of proving a book’s worth to publishers, building a strong marketing plan, and lining up advance sales.
David Magee is the founder and president of Jefferson Press and columnist for the Chattanooga Times Free Press. He is the author of Endurance: Winning Life’s Majors the Phil Mickelson Way, Turnaround: How Carlos Ghosn Rescued Nissan, The John Deere Way, and the upcoming The South is Round: Contemplations of a 21st Century Redneck. He lives on Lookout Mountain, Tennessee.