Publishing for Profit: Successful Bottom-Line Management for Book Publishers

Woll, Thomas

ISBN 10: 1556524625 / ISBN 13: 9781556524622

Published by Chicago Review Press, 2002

About this Item

Some edge wear to the wraps. A few highlights throughout. Otherwise a sturdy copy.

Seller Inventory # ABE-1589668831763

Bibliographic Details

• Title: Publishing for Profit: Successful Bottom-Line Management for Book Publishers
• Publisher: Chicago Review Press
• Publication Date: 2002
• Language: English
• ISBN 10: 1556524625
• ISBN 13: 9781556524622
• Binding: Soft cover
• Edition: 2nd Edition
• Condition: Good
• Dust Jacket Condition: No Jacket
• Seller catalogs:
  • Books about Books
  • Business

About this title

Synopsis

Publishing is a rapidly changing business, and this readable and comprehensive reference is right in step, covering operations, financial, and personnel management as well as product development, production, and marketing. Whereas competing books deal with publishing theory or focus on the self-publisher with a single title, Publishing for Profit is written for the practicing professional, whether just starting out or looking to learn some new tricks of the trade. This revised and expanded edition contains updated industry statistics and benchmark figures, as well as new chapters on the state of returns in the industry and ways to mitigate them, and features a chapter on electronic publishing, including e-books and print-on-demand. Highly practical, it provides forms and sample contracts as well as up-to-the-minute advice.

About the Author

Thomas Woll is president of Cross River Publishing Consultants. He has held a variety of executive positions in publishing, as vice president of the Professional and Trade Division of John Wiley & Sons; publisher of Storey Communications/Garden Way; and as vice president and publisher of Rodale Press's book division. He lives in Katonah, New York.