Putting Design Thinking to Work

Language: English

Published by Springer Nature Switzerland AG, CH, 2019

3030196089 / 9783030196080

Series: Book 10 of 12 - Understanding Innovation

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This book discusses how the methods and mindsets of design thinking empower large organizations to create groundbreaking innovations. Arguing that innovations must effectively tackle so-called "wicked problems," it shows how design thinking enables managers and innovators to create the organizational spaces and practices needed for breakthrough innovations. Design thinking equips actors with the tools and methods for harnessing the creative tensions inherent in pluralist, often conflicting disciplinary approaches. This, however, requires the transformation of contemporary organizational cultures away from monolithic, integrated models (or identities) toward more pluralist, dynamic and flexible institutional identities. Based on real-world cases from a wide range of organizations around the globe, the book offers managers and innovators practical guidance on initiating and managing the cultural transformations required for effective innovation.

Seller Inventory # LU-9783030196080

Title
Putting Design Thinking to Work
Author
Steven Ney, Christoph Meinel
Publisher
Springer Nature Switzerland AG, CH
Publication year
2019
Condition
New
Binding
Hardback
Language
English
ISBN 10
3030196089
ISBN 13
9783030196080
Edition
2019 ed.
Series
Book 10 of 12: Understanding Innovation

Rarewaves.com USA

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