Putting Stakeholder Management into Practice

ISBN 10: 3540206914 / ISBN 13: 9783540206910

Published by Springer, 2004

About this Item

Grade 4 out of 5 points. This is a used book. Book may have wear due to handling. Has no markings on pages. May not include extra materials like access codes, CDs, accessories, etc. All orders ship by next business day! We are a small company and very thankful for your business!

Seller Inventory # mon0000003998

Bibliographic Details

• Title: Putting Stakeholder Management into Practice
• Publisher: Springer
• Publication Date: 2004
• Language: English
• ISBN 10: 3540206914
• ISBN 13: 9783540206910
• Binding: Hardcover
• Condition: Fine

About this title

Synopsis

Stakeholder Management - today's buzzword - is difficult to translate into practice even for the experienced manager. Following "How to achieve excellence in Stakeholder Management", which included case studies from reputable companies, the present volume goes beyond explaining theoretical constructs. Success stories from a wide range of sectors and regions are analyzed in depth in order to illustrate how Stakeholder Management can be tailored to each unique situation. The reader will get concrete answers and ideas about planning and implementing successful stakeholder management in the area of customer retention, employee commitment and internal service quality. These business cases are complemented by articles on the Balanced Scorecard as well as the link between customer satisfaction and business success.