If you′re looking for a resource that clearly outlines practical
techniques and methods for conducting qualitative research in
organizational settings, then this is the book for you. Covering
a
diverse range of methods, this invaluable book focuses on
qualitative
approaches in practice. After considering the role and
distinctive
features of qualitative methods in organizations, the
contributors
outline a number of different approaches and techniques. The
purpose, rationale, and context of each approach is described
and
guidelines on when and how they might be used are presented.
Case
examples illustrate costs and limits as well as advantages of
each
technique. A special feature of this volume is its attention to
range
and diversity: Alongside well-known methods such as
interviewing,
participant observation, and case studies, newer approaches like
stakeholder analysis and tracer studies are included.
Catherine Cassell is a Senior Lecturer in Organizational Behaviour at the Sheffield Business School, Sheffield Hallam University.
Gillian Symon is Lecturer in Organizational Psychology in the School of Psychology, University of Wales, College of Cardiff.