Unique in both its scope and its focus, Qualitative Research Methods is a comprehensive introduction to designing, collecting, analyzing, and reporting research data. Designed for readers without prior experience in data collection, this book also stresses the importance of ethics in research and taking the time to properly design and think through any research endeavor. Concepts are illustrated with examples from the social sciences, nursing, business, and other fields.

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Topics new to the fifth edition include appropriate uses for the Internet, and using computers as a tool for interviewing and for conducting ethnographic research. Additionally, a new “Moderator's Guide” provides the focus group facilitators with a step-by-step guide to conducting interviews.

Other Titles of Interest:

Nardi, Doing Survey Research: A Guide to Quantitative Research Methods, 1/e (0-205-34348-1) (2003)

Neuman, Basics of Social Research: Quantitative and Qualitative Methods, 1/e (0-205-35578-1) (2004)

Thomas, Spotlight on Social Research, 1/e (0-205-36806-9) (2003)

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Qualitative Research Methods for the Social Sciences, Fifth Edition

Berg, Bruce L.

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