Questioneering: The New Model for Innovative Leaders in the Digital Age

In a world where all the answers are known, value is created by understanding what questions to ask. The single biggest mistake leaders are making in today's disruptive environment is executing the right answers to the wrong questions. Questioneering introduces a decision making model to enable leaders in the digital age to discover the high-value questions and execute the high-value answers.

In the book, author Joseph M. Bradley provides practical and usable insights to help leaders:

• Understand the new rules of digital leadership
• Identify blind spots using the Bradley Blind Spot Map
• Ask high-value questions using the ASK Technique (Aim, Surprise, Kindle)
• Learn the LIKE Process for a proper listening infrastructure and improve knowledge base
• Implement the 1-2-3 Model of Execution to track goals
• Apply the 3 Golden Rules of Questioneering to improve business practices

Questioneering provides a new way of approaching business problems and reaching break through innovation. The book is filled with usable models and frameworks to lead you to create high-value questions, which leads to high-value answers for your current and future business issues.

Joseph M. Bradley is currently the Global Vice President of the Digital & IoT Professional Services Organization at Cisco and Senior Research Fellow for the Global Center for Digital Business Transformation at IMD. In these roles, he leads a team of multidisciplinary experts and technologist who help CXOs and government leaders transform into digital organizations. Joseph is known for achieving several breakthrough innovations in business and technology. He built the foundation for Cisco's Internet of Things strategy and the Internet of Everything's Practice by directing Cisco's influential research that determined $19 trillion of value was associated with embracing the Internet of Everything. As CEO of C3 Communications, he conceived and brought to market one of the first cloud based IoT applications aimed at improving tenant experiences and building operations. He also designed and conceived the first scalable business model and deployment of DSL services in California as the Vice President of the Data Communications Group for AT&T (previously known as Pacific Bell). As a world renowned speaker, mentor, trainer and now published author, Joseph uses his Questioneering book to share insights gained from his 20+ years of corporate leadership experience. In addition to holding top executive positions with Cisco, his professional history also includes President at Uptake Technologies, Executive Vice-President at HCL Technologies, and Vice- President & General Manager of the Data Communications group at AT&T. He earned an economics degree from the University of California at Berkeley. Joseph's innovative thought leadership, digital management expertise and engaging speaking style have made him a highly renowned and highly requested public speaker, worldwide. Joseph has built a stellar reputation as the person to turn to when companies need to know how to create systems where people and technology don't just coexist, but work to benefit each other. Such dynamic interaction has been his lifelong passion. Joseph currently lives in Chicago with his wife Laurie of 25 years. They have two children, RaNelle and Joseph, two cats, Patty and Sammy and a dog named Mojo.