This evocative little volume -- the size of a pack of cigarettes -- packs a remarkably powerful message. The author, a former pack-a-day smoker for 20 years, presents a succinct program to help people kick the habit. His technique is simple, based on a few distinct steps: Determine why to quit smoking, rank each cigarette smoked for its importance to your lifestyle, gradually reduce the number of cigarettes smoked, quit, and finally guard against a resumption of smoking.
Charles Wetherall recognised that millions of smokers ignore government health warnings and the ordinary "how-to-quit" books. These are the smokers who would not take the initiative to buy a book and probably wouldn't read one even if it were given to them! Not only is Wetherall's system proven to be effective, but its unique pack-sized format guarantees that this book will be read!