THE ROAD IS YOUR OYSTER is the first comprehensive operator's manual for the exotic and luxury car rental industry, written by the only person in the United States with two decades of bicoastal operating experience and ownership of the surrounding business ecosystem.
Long Book Description
Most people who try to open an exotic car rental company fail in the first 24 months. They fail predictably, for the same reasons, year after year. This book is about how to be the operator who does not fail. THE ROAD IS YOUR OYSTER is the first comprehensive operator's manual for the exotic and luxury car rental industry, written by the only person in the United States with two decades of bicoastal operating experience and ownership of the surrounding business ecosystem. Across 20 years and more than 1,000 cars, Eric Blumberg has lived through the entire spectrum of this industry. He has rented Lamborghinis and Rolls-Royces to Saudi royalty in Bel Air mansions, billionaires in Pelican Hill, Fortune 500 executives at private aviation FBOs in Miami, A-list country music stars in Las Vegas, and bucket-list weekend warriors who became lifelong customers. He has chased a stolen Ferrari from Los Angeles to a shipping container that loaded at the Port of Long Beach, tracked it across the Pacific, and recovered it when customs intercepted the container at the Port of Hong Kong four months later. He has sued celebrities who breached contracts and turned $12,000 damage events into $90,000 recoveries. He has walked through the doors of the most exclusive estates in Los Angeles and Miami because of the cars he rented to the people inside. He has also built the largest exotic car rental ecosystem in the United States: TRIYO Insurance, The Car Rental Lawyers, CarRental.ai, Car Rental Roadside Services, Car Rental School, and a dozen more companies that exist because the industry needed them and no one else was building them. The operational disciplines, the legal protocols, the insurance frameworks, the marketing strategies, the recovery playbooks, the scaling decisions, and the stories that taught Eric every lesson the hard way, are all in these pages. The road is in front of you. The cars are the doorway. What you build on the other side is up to you.
For over 20 years, Eric Blumberg has owned and operated exotic andluxury car rental fleets, with locations spanning Los Angeles, Las Vegas, Miami, Fort Lauderdale, and the broader bicoastal exotic rental market.Throughout that career, more than 1,000 exotic and luxury vehicleshave moved through his fleets, with peak operations spanning threesimultaneous Los Angeles locations and dual South Florida showroomsin Fort Lauderdale Beach and Miami Beach. His operating relationshipsspan the major exotic manufacturer dealerships, the network of FBOsserving private aviation across the country, and the customer base ofhigh-net-worth American and international renters who have made himtheir trusted operator for nearly two decades.Beyond the rental fleets, Eric has built an ecosystem of 17 activecompanies serving the car rental industry, anchored by TRIYO Insurance(the licensed brokerage Eric founded that now writes specialty coveragesfor hundreds of operators across the country), Car Rental School (the onlyspecialty training program for this industry recognized by major insurancecarriers), Car Rental Claims (the licensed claims adjuster company thatpursues recoveries most operators leave on the table), The Car RentalLawyers (the law firm Eric owns that represents operators nationwide), CarRentalLoans.com and Car Rental Floorplans (fleet acquisition andinventory financing), CarRental.ai (identity verification and vehicleinspection technology), Car Rental GPS, Car Rental Roadside Services, Car Rental Payments, CarRentalContracts.com, CarRentalWebsites.com, Car Rental Franchises, and CarRentalWorld.com (the umbrella site thataggregates the entire ecosystem in one place). Eric is, by any reasonablemeasure, the only person in the United States who has built an industryspecificecosystem of this scale around a single niche.Eric was featured on CBS News after recovering a stolen Ferrarifrom an international auto theft ring. He mentors operators acrossthe country, lectures at industry events, and speaks regularly on theoperational, legal, insurance, and strategic disciplines that distinguishoperators who scale from operators who fail.Originally from Baltimore, Maryland, Eric currently lives in HotSprings National Park, Arkansas.
